Ten Years in Practice
Bridging engineering precision with brand strategy. Grounded in computational logic, proven across $5.2M+ in ad capital, and refined through compounding commercial growth.
Engineering Foundations · Marketing Mastery
I began my professional career not inside a traditional advertising agency, but in computer science. Graduating with academic Distinction in Bachelor of Technology, I learned early on to deconstruct complex challenges into data structures, algorithms, and feedback loops.
When I pursued a Post Graduate in Marketing, that engineering rigor became my unfair advantage. Over the past decade, I have managed end-to-end performance and brand marketing campaigns for prestigious global enterprises—including Nestlé, The Estée Lauder Companies, 3M, Johnson & Johnson, and Normec Verifavia.
At Cognizant Technology Solutions, I directly activated over $5M+ in paid ad capital on Meta and Google, recognized with the Cognizant Spot Award for agile client excellence. At Normec Verifavia, I led the post-acquisition rebranding and digital architecture that achieved 100% organic search retention and fueled international maritime B2B pipeline growth.
Ten years of quiet consistency. A track record built on ground truth.
From an engineering degree with Distinction to activating millions in enterprise ad capital for Cognizant, IPG, and Normec. Every phase added a layer of quantitative discipline.
Leading global marketing strategy, digital transformation, and lead generation for an international decarbonization and maritime compliance verification firm following its acquisition by Normec Group.
- Executed enterprise brand migration and digital architecture across global maritime jurisdictions.
- Established full-funnel LinkedIn ABM campaigns engaging shipowners, operators, and decarbonization executives.
- Engineered high-converting collateral, corporate pitch decks, and technical industry whitepapers.
- Integrated CRM and lead scoring pipelines connecting marketing touches directly to closed enterprise deals.
Industry Certifications & Accreditations
Meta Certified Digital Marketing Associate
Performance & Paid Social Architecture
Google Analytics Individual Qualification (IQ)
Telemetry, Event Schemas & Measurement
Google Ads Search & Display Certified
Commercial SEM, Video & Display Campaigns
HubSpot Inbound Marketing Certified
Inbound Growth, Lead Nurturing & CRM
SEMrush Digital Marketing Certified
Technical SEO, Keyword Clusters & Competitor Analysis
LinkedIn Marketing Strategy Badge
B2B Account-Based Marketing & Executive Outreach